You set up a text giving campaign in the dashboard in a few minutes. Your campaign can take donations as soon as you finish.
Choose a campaign type
When you start a new campaign, you choose what supporters can do:
- One-off donations: supporters give a single donation of £1 to £20.
- Monthly donations: supporters give £1 to £20 every month until they stop.
- One-off donations with marketing consent: supporters give a single donation of £1 to £20 and choose whether you can contact them again by text or phone. See how to collect marketing consent with text giving.
You can't change the type later, so pick the one that fits how you'll promote the campaign.
Set up your campaign
- Go to Fundraise > Text giving and select New campaign.
- If you use activities, choose the activity this campaign belongs to, or select Create a new activity. Activities group campaigns together in your reports. See what an activity is and how to use one.
- Under "What should supporters be able to do?", choose the campaign type and select Continue.
- Keyword. Enter a Campaign name so your team can recognise the campaign. Enter a Keyword: 3 to 15 letters or numbers, not ending in a number. We check it's available as you type. Then choose a Shortcode. See what makes a good keyword and how shortcodes work.
- Donations. Choose a Donation amount: the amount given when a supporter texts just your keyword. Or choose Let supporters choose, so they add an amount to their text. See what a default donation amount is.
- Under Ask for a Gift Aid declaration?, choose Yes or No. If you choose Yes, we text supporters a link to make a Gift Aid declaration. You'll find declarations in Reports > Gift Aid, and your charity makes the claim to HMRC.
- One-off campaigns only: under Ask for a monthly donation afterwards?, choose the monthly amount to ask for, or No. See asking for a monthly donation.
- Ready to go. Your campaign is live. This step shows the promotion wording for your campaign. You must use this wording whenever you promote the campaign.
If you leave before the end, the campaign shows Finish setup on the Text giving page. Select it to carry on where you left off.
Differences between campaign types
- Monthly donations campaigns don't have the monthly ask, because supporters are already giving monthly.
- One-off donations with marketing consent campaigns also get an opt-out keyword. For example, if your keyword is DONR, supporters who don't want to hear from you text DONRNOINFO. Promote both keywords.
After set-up
Select Manage this campaign on the last step, or Manage next to the campaign on the Text giving page, to:
Need help? Email hello@donr.com or call 0333 4444 777.